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GEOFF DOWD
DIRECTOR, EXPERIENCE DESIGN

“At Adobe we had a wild idea: design and manufacture Adobe's first-ever creative hardware – a digital pen and ruler for the iPad. In actuality, we were designing Adobe's exploration into the hardware business. With Bear Paw's help, we built a business case, instep with design-led innovation, that would result in the product being born. Without Bear Paw, there would've only been designs.

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TOM SHEA
VP and GM, software solutions

“Bear Paw did a comprehensive analysis that we needed to make smart, informed decisions about our product direction. The project landscape involved a combination of factors including technology trends, user acceptance issues, pricing and complex legal contracts. Their strong skills across all of these disciplines resulted in great data and conclusions that helped us reach the right decisions.”

JOHN KEMP
DIRECTOR, MARKETING STRATEGY AND OPERATIONS

“Bear Paw brought in a wealth of outside research and consolidated it with internal research to generate actionable insight. Their unbiased perspective enabled us to quantify our marketing approach and operational plans and secure broad consensus. The result was a real-world market-based marketing plan that everyone could, and did, buy into.”

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VINCE HUNT
chief operating officer
 

“Bear Paw did a great job of quickly grasping the Shop.com value proposition and the broader e-commerce market dynamics. Their insights allowed us to make key adjustments to our business strategy. Once we established the new direction for the company, Bear Paw helped us close several early strategic partnerships that enabled us to expand into a more lucrative business model.

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Dennis Morrison
COO, CFO
 

“Bear Paw demonstrated an extraordinary capacity to cover multiple strategic roles, from authoring business plans, to conducting comprehensive market research, to developing product requirements and planning product launches. Bear Paw also identified and developed the strategic relationships needed to gain traction in our target markets.  I've consistently found Bear Paw to be efficient, incisive, collaborative and a lot of fun to work with.”